The event technology landscape is rapidly evolving, with new tools emerging to enhance accessibility, streamline planning, and deepen attendee engagement. Recent advancements focus on breaking down language barriers with real-time translation, simplifying complex venue sourcing, and leveraging AI to provide deeper insights into event dynamics.
Key Takeaways
- AI-powered real-time translation is extending beyond events into daily business operations.
- Integrated platforms are emerging to consolidate venue sourcing, room block management, and event planning.
- Custom event app development is focusing on reliability and performance in high-pressure, real-world environments.
- Event engagement is shifting from basic metrics to intelligent, context-aware insights.
Expanding Language Access with AI Translation
Wordly has introduced Workspaces, an expansion of its AI translation platform designed to deliver live translation and captions consistently across various settings. This solution aims to extend language accessibility from large-scale conferences to everyday business operations, including planning meetings, trainings, and internal communications, all managed through a single account. This move signifies a commitment to making inclusion and accessibility a continuous experience, not just an event-specific feature.
Streamlining Venue Sourcing and Event Planning
Navan, in partnership with BoomPop, has integrated advanced event functionalities into its Meetings & Events platform. This update offers AI-driven venue sourcing and planning tools, allowing organizers to manage venue selection, negotiate room blocks, track RSVPs, and view total event costs alongside travel and expense data. This aims to address the fragmentation in event technology by providing a unified system for comprehensive event management.
Building Robust Event Apps for Real-World Conditions
Connected Event Group has launched Connected Apps, a new division focused on developing custom event apps, fast websites, and AI-powered automation tailored for live event environments. Recognizing the challenges of onsite delivery, such as tight build schedules and unreliable connectivity, this offering is built by teams with extensive production experience. They also released the Event App Playbook, a resource featuring 18 tested interactive app concepts for live environments.
Shifting Towards Event Engagement Intelligence
Jublia AI, formerly Jublia, is redefining event engagement by moving beyond traditional metrics to what they term "event engagement intelligence." Their AI-native platform analyzes context across agendas, exhibitors, and attendee behavior to adapt and respond in real time. A key feature is a prompt-based interface allowing users to ask questions in natural language, coupled with capabilities for capturing intent-driven insights and enabling organizers to train the system for improved outcomes.
Other Notable Developments
Several other companies are making strides in the event tech space. BEST Crowd Management has become a premier partner for crowd management and event security services across a large network of venues. EventMobi has appointed Brandt Krueger to a new role focused on industry relations and partnerships to enhance education and community engagement. Naboo has secured significant funding to expand its AI-powered procurement platform for corporate events globally. Saavedra Consulting, LLC has launched to assist organizations in simplifying event technology RFPs and contracting. Lastly, eventPower has achieved CMMC Level 2 compliance, positioning them as a secure partner for government and defense events.
Sources
- New Tools for AI Translation, Venue Sourcing & More, Trade Show News Network.
